Evaluation (one)

In what ways does your media product use, develop or challenge forms and conventions of real media products?

*prezzi*

Conventions of a drama film!

View more presentations from Beth Parrish.

Evaluation (three)

What have you learnt from audience feedback?

Create your free online surveys with SurveyMonkey, the world's leading questionnaire tool.

i cant make many judgements from my survey results as i didnt get many people take the survey, but it gives me a good idea where to start.
It also helped me incorporate social networking sites into my coursework as i uploaded it onto facebook.

but most of the people who took it were in the age range 17 - 19 

they were mainly males

most of them watch drama films

and they all watch them at least once a month, then the most watch them twice a month

they all agree that the trailer fits into the drama genre

they all said they would want to see the film from watching the trailer

improvements = better quality sound and voiceovers

everyone thought my ancillary tasks work well with the trailer

mag improvements = more info and prizes/puzzles

poster improvements = more emotion in the picture

*voice records*

Evaluation (two)

How effective is the combination of your main task and ancillery texts?

How effective is the combination of my main and ancillary tasks? on Prezi

Institutions research!

Evaluation (four)

how did you use media technologies in the construction and research, planning and evaluation stages?

youtube editor

Technologies used:

imovie

word
powerpoint
paint
imovie
video recorder
blackberry voice recorder
mac book pro
youtube editor
prezi

search engines used:
google - to find info in the research stage
youtube - to find the trailers in the research stage and find the song choice for the main task.
wikipedia - to find institutions info
survey monkey - to get audience feedback

how did you use media technologies in the construction and research, planning and evaluation stages? on Prezi

Final Product - Trailer!

revenge

Analysis of similar product using audience theories!

Twilight Eclipse, I chose this as a similar product because both Edward and Jacob are fighting for the love of Bella, and in my film trailer there are 2 boys fighting over a girl.

There are 4 audience theories: Adorno's hypodermic needle model, Blumer and Katz gratifications model, Halls encoding and decoding, and Morleys reception theory.

Adorno says that the audience is passive and the media injects the meaning. It suggests that everyone interprets media in the same way. This theory isnt a very theory, it doesnt take into consideration that everyone is different and looks at thing in different ways.
The message that is being injected into the audience from Twilight Eclipse is that Jacob loves Bella as much as Edward loves her, they will both fight for her and protect for harm.

Bulmer and Katz say that every person in the audience has 4 needs to interpret media, they are diversion, personal relationship, personal identity and surveillance.
Diversion is used as an escape, the audience will watch Eclipse and be able to get away from their routine and problems, eclipse has a popular storyline of having a love triangle so people can be diverted from their lives into the dilemma of the film.
Personal relationship is when the audience makes relationships with the characters in the film and others who watch the film who they can discuss it with. With Eclipse the audiences makes a relationship with Bella, they feel like they can be her and try and make the choice of Edward or Jacob for her. The relationship with others who watch the film are made because people will choose either Jacob or Edward so there will be stronger relationships with the people who choose the same as you as you feel you can relate to them more.
Personal identity is when you can compare you're own life experiences with those in the film. In eclipse its hard to make a direct comparison due to the fact its supernatural, but there is the love triangle which can be related to, the audience may have been involved in a experience with 2 people fighting for them and not knowing who to chose, they can be relate themselves to Bella.
Surveillance is

Hall says that the directors have to decode a message into a film and then the audience encodes it in a preferred reading. There are 3 different ways of encoding, dominant (where the audience agrees completely with the directors message), oppositional (where the audience completely disagrees with the message) and negotiated (where they partly agree and partly disagree with the message).
In Eclipse the message that the director is trying to get across is that its a supernatural film but a love story between Bella, Edward and Jacob. Also is about a life and death situation and a hard choice has to be made.
The response is mainly dominant when looking at a female audience, this is because the film is aimed at teenage girls, therefore they are going to relate to it most easily. The response is mainly oppositional or negotiated with a male audience because the film isnt directed towards men.

Morley says that the audience interprets media in their own way. They interpret the meaning by using past life experiences and cultural background.
For Eclipse if you were an audience in America you will interpret the film differently to an audience in India. This is because each audience will have a different culture and things will be taught differently, therefore their life experiences will be different. So the meaning of Eclipse will be different to each audience.

Final Products - Poster and Magazine!

Film poster








































Magazine cover

Drafts of magazine cover!

Drafts of film poster!

Institutions research!

British Film Institute is a charitable organisation established by Royal Charter.
The british film institute is the leading body for film in the UK which includes a role as a lottery distributor, with responsibility for funding film development and production.
The BFI maintains the world's largest film archive, the BFI National Archive, previously called National Film Library (1935–1955), National Film Archive (1955–1992) and National Film and Television Archive (1993–2006). The archive contains more than 50,000 fiction films, over 100,000 non-fiction titles and around 625,000 television programmes. The majority of the collection is British material but it also features internationally significant holdings from around the world. The Archive also collects films which feature key British actors and the work of British directors.
The BFI is currently managed on a day-to-day basis by its director, Amanda Nevill. Supreme decision-making authority rests with a chair and a board of up to 14 governors. The current chair is Greg Dyke, who took office on 1 March 2008.

The Pitch!

My target audience is in the age range of 15 to 19 years, it will be mostly aimed towards a female gender, but there will be aspects involved which will attract males.

My audience tend to watch drama films every 2 weeks and their favourite sub genre is romance and tragedy.

The conventions of a drama film tend be be quite serious and plot driven, they will normally portray realistic characters and stories, they also tend to involve intense character development.

Product idea for the trailer, kayla and i have the idea of where there is a girl (dani) who is in a relationship with a boy (jake), but then she meets someone new (olly), as they get to know each other they start to fall for each other, so she leaves jake to be with olly.
jake then gets angry and jealous and decides to kill olly by hiting him with a car, dani then becomes a wreck and is struggling to cope, so jake confesses what he did, she then gets angry at him and kills him by either stabbing him or shooting him.

For the risk assessment, when driving in the car, need to make sure seat belts are worn and driving is careful and slow. We're also going have a member of staff on sit to supervise while filming the car scenes. There will also be a first aid kit in the car just in case anything does happen.
We're going to use a plastic/rubber one so no-one will actually get stabbed or shot.
When out on the back roads make sure its light so people can see everything thats around. make sure riving slowly, people filming stay off the road.

In feel kayla and i's product will be successful because we are sticking to the conventions of a drama film, we are using everyday situations, but have made it more dramatic and twisted it because we have out murder into it. We are having intense character growth of dani, this is a characteristic of a drama film. She is the main character so we are having her as the character who goes through the most development.

The Pitch!

Conventions:
The conventions of a drama film are that they are serious and plot driven. They tend to portray realistic characters, settings and stories. They is normally intense character developments. The films don't focus on special effects or comedy, Drama is the largest film genre which has many sub genres.

The conventions for a typical drama film poster are that there tends to be 1 or 2 of the main characters on it, normally the main character in the foreground and the other in the background.
The colours tend to be quite bright and neutral colours.

Target audience:


Product ideas:

Planning for Magazine cover/ Film poster!

fonts

Adobe Arabic italic 

Arial rounded MT bold

Century schoolbook

Constantia

Gabriola

Handwriting Dakota

Herculanum

Imprint MT shadow

Lucida calligraphy

Marker felt

Trajan pro bold

Zapfino 

colour schemes 


magazine

from my target audience results, i found out that they wanted the magazine colours to be quite bold reds and yellows, so for my samples i tried mixing a few together.
i feel the top one and the middle one will be the ones that are the boldest and the ones that will be the most eye catching.

film poster

for my film poster my target audience said they wanted dark colours like greys,  again i mixed a few colours together.
i think the second and the last one's are the best so i will most likely use them. 

Layout plan for magazine

 

for my magazine i will have a big bold masthead at the top of the page, this will be the first thing the audience see's so it needs to be eye catching.
i will have a big image in the centre of the page, this will be in the optical area so its thing that is viewed the most, i will have the 3 main characters, but have the girl in the middle and the boys either side of her.
at the bottom of the page i will have a cover line which will match the image, this will be the main story in the magazine, this also needs to be bold and eye catching for the audience. 

layout plan for film poster

for my film poster im having the film title at the top of the page, it needs to be big and bold to catch the audiences attention as its the first thing they see.
im having the main image in the centre of the page, this is what the audience will look at the most, in the image im having the girl and one of the boys, then for in the background of the poster its going to have part of the setting and then the other boy will be there too.
at the bottom of the page im going to have the film slogan, its going to be small but clear. its smaller than the title because its not the most important thing on the page.

Actors

Robyn playing Dani                                   Joe playing Jake                                      Ben playing Olly

Production Plan for trailer!

Locations: back roads of march, neale-wade, march town, house

Costumes: everyday clothes, casual, neutral make up

Props: car, knife/gun, phones, everyday items,

Equipment: video camera, tripod

Characters/casting: Robyn as the girl (Dani ) Ben as the boy killed (Olly)   Joe as the other boy (Jake)

script:

Dani: I love you 

Jake: I love you too babe.

Dani: (smiling) you mean the world to me

Jake:  nothing could ruin what we have (hugs dani)

Olly: (bumping into dani) ooo im sorry, didn’t see you there

Dani: no no its ok its my fault, I wasn’t looking.

Olly: im olly by the way (smiling and holding out a hand)

Dani: I cant do this jake. I just don’t think its working anymore

Jake: theres someone else isn’t there, I saw you with him.

Dani: I just don’t know where my heart is right now jake. (teary eyed)

Jake: (hits olly with his car) what you get for destroying my life mate. (angry)

Olly:  (slowly) she never loved you!

Jake: she always loved me and always will! (drives off)

Dani: (crying) why does everything in my life become a disaster? One thing that was going for me, and this happens!

Jake: i did it.

Dani: how could you do this to me? Why would you do this to me? If you really loved me you’d want me to be happy. You’ve ruined everything!

Jake: im so sorry, I was being selfish, I wanted you for myself.

Dani: (angry) im going to make him pay, he deserves whats coming for him!

Dani: (driving to jake) this is wrong , but has to be done, he ruined everything!

Dani: (barging in the house) jake? Jake? Where are you?

Jake: (walking down stairs) dani? What are you doing here?

Dani: (stabs/shoots jake) that’s why im here!

story board:















Shot list:

Shot number	location	Scene
1, 2, 3 and 4	School car park	Dani and Jake together being shown as a couple. Holding hands, cuddling, being ‘cute’
5		Black screen with text saying ‘when you’re in a relationship’
6, 7 and 8	Town	Dani bumping into olly, instant chemistry
9		Black screen with text saying ‘but meet someone new’
10, 11, 12	Town	Jake seeing dani with olly and getting jealous
13		Black screen saying ‘everything changes’
14, 15, 16	House	Dani deciding she in love with olly, she breaks up with jake.
17, 18, 19, 20	March road	Jake gets in his car and kills olly by running him over.
21, 22, 23	House	Dani crying and being a wreck
24		Black screen saying ‘you have the hardest decisions to make’
25, 26, 27	house	Jake confessing to dani
28, 29	house	Dani holding knife/gun
30		Black screen saying ‘yes or no?’
31, 32, 33 , 34	roads	Dani going to jakes house
35, 36, 37	House	Dani killing jake
38, 39		Film title shown with main actors names
40		Release date